Writing;

You know, you need to see the BIG picture, the BIG idea.

© Matthew Buck Hack Cartoons

Clinching the BIG deal. Nobody wants to clinch the little deal. Who wants to do that? Be a little deal clincher? A small shot.

When you want a BIG burger, you want a BIG Mac.

You go to the funfair you ride a BIG dipper.

You turn on the TV and you see BIG Bird or your favourite, the BIG Bad Wolf.

When I was growing up, I wanted to be the BIG man. I never wanted to be the little man. Even the little man wanted to be the BIG man.

When you go to America, you want to go to the BIG Apple, not the Little Apple.

When I get up in the morning, I want a BIG breakfast.

I want my girlfriend to say “good morning, BIG boy.” To which I will reply “I’ve got a BIG day today. I’m meeting with the BIG cheese from the BIG paper, to talk about the BIG bucks.”

And she’ll turn to me, rolling her big blue eyes, and say “BIG head.”

I’ll retort “what’s the BIG deal” and give her a big kiss and get into my BIG car and set off into the BIG wide world and she’ll give me a BIG wave and close the door of our BIG house and look in the mirror and ask herself… “does my bump look BIG in this?”

Because we’re BIG, we’ve become the biggest thing in the UK. Because we’re BIG, we arrange more MPs in the UK than anyone. Because we’re BIG, you can watch us use your money on over 450,000 media outlets.

In my BIG meeting, I’ll turn to one of the BIG hitters and I’ll say “I love this show, it’s going to be BIG.” There’s only one small problem. My fee. I’d like it to be, erm, what’s the word…

Politics. A BIG society needs a BIG dose of reality.

This attempt at satire based on on an advert for Barclays Bank – one of our ‘economic’ success stories enabled by the national politics.