Below, is something written in the summer of 2009, but it seems apposite in view of the 2010 election campaign and the way some of the conventional media are covering it.

Before Digital Britain can arrive, the old analogue powers are going to have to be placated or assured they will be able to keep their traditional share of the money pie. Top-slicing the BBC’s license fee seems to be one of the chosen methods for struggling broadcasters and publishers. More independent and proactive media business people will have had other ideas.

Obviously, would-be prime minister’s have a key role in facilitating this sort of thing.